If you’re leading a real estate agency in today’s highly competitive market, you already know that results don’t come from luck—they come from people. High-performing real estate agents and property managers all share one thing in common: they understand how to read people, adapt quickly, and communicate persuasively. That’s exactly what our full-day psychological profiling workshop delivers.
At The DISC Agency, we’ve designed a powerful one-day session tailored specifically for real estate professionals. In the morning, we introduce psychological profiling tools that help agents better understand themselves and others. In the afternoon, we take those insights and apply them directly to the high-stakes conversations that real estate professionals face every day—whether it’s securing listings, managing landlords, negotiating offers, or handling complaints.
Morning Session: The Power of Psychological Profiling
The morning kicks off with an in-depth session using DISC behavioural profiling, a practical and easy-to-apply framework used globally in sales and leadership. Each participant receives their own DISC Sales Profile or DISC Executive Profile (depending on their role), which reveals:
- Their natural sales and communication style
- How they make decisions under pressure
- How they respond to objections and customer resistance
- Their emotional triggers and motivators
We then explore how to identify the behavioural styles of buyers, sellers, landlords, tenants, and even colleagues—often within minutes. This equips your team to adapt in real-time, build instant rapport, and close more deals with less friction.
Afternoon Session: Advanced Communication Skills for Sales Success
Once the team understands how to profile others, we shift into advanced communication training. This is where the rubber hits the road. We show your agents how to:
- Tailor their pitch to match different DISC styles
- Handle difficult conversations with calm confidence
- Use behavioural cues to influence without being pushy
- Ask better questions and listen with intent
- Stay emotionally intelligent in high-stress scenarios
Through practical, real-world real estate scenarios—like listing presentations, open homes, price negotiations, and client management—we ensure every skill is relevant, applicable, and immediately useful.
Why It Works
Real estate isn’t just about selling property. It’s about reading people. When your agents can quickly identify who they’re dealing with and adjust how they interact, everything changes. Trust builds faster. Objections drop. Clients feel understood. Deals close sooner.
And that’s the difference between a good agency and a great one.
Book This Workshop for Your Agency
This full-day session is ideal for:
- Residential and commercial sales teams
- Property managers and leasing teams
- Business development managers
- Franchise principals and directors
Delivered onsite anywhere in Australia, this workshop is facilitated by a senior DISC expert with a background in real estate sales training. All participants receive a personalised DISC profile and participant workbook.
Invest in your people. Equip them with the psychological edge that separates top performers from the rest.